Service
Strategic Communications & Public Relations
Message discipline and public-facing execution for leaders and candidates operating under scrutiny.
Built to reduce unforced errors, control narratives, and keep your team aligned when the environment turns hostile.
Two lanes
Government
Strategic Communications for Public Leadership
- Message architecture for high-conflict issues
- Hearing and public-meeting briefing prep
- Q&A libraries and objection handling
- Internal alignment so staff and leadership don’t contradict each other
- Clarity on what to say, what not to say, and when to stay silent
Campaigns
Public Relations for Political Candidates
- Media relations (pitching, responses, follow-up)
- Rapid response and crisis management
- Press releases, statements, and talking points
- Debate prep and interview prep
- Surrogate and coalition messaging alignment
What you get
Core deliverables
- Message framework (themes, proof points, boundaries)
- Issue-specific Q&A packets
- Briefing notes for events, meetings, and interviews
- Response templates for common attacks
PR deliverables (campaign lane)
- Press release templates and statement library
- Media list buildout and outreach strategy
- Earned media pitch angles tied to your district
- Crisis playbook (what happens in the first 2 hours)
How it works
- Intake: goals, threats, constraints, and decision-makers.
- Build: message framework + Q&A + briefing materials.
- Pressure test: hostile questions, opposition framing, likely headlines.
- Execute: ongoing edits, rapid response, and media support as needed.
Best for
- Leaders facing organized opposition or escalating hearings
- Candidates dealing with local media, activists, or opposition research
- Teams that need message discipline across staff, volunteers, and surrogates
- Campaigns that want earned media without stepping on landmines
Next step
If you need controlled messaging and clean execution under pressure, start here.